QVC – Android App – Redesigned phone app as a universal app for both phones & tablets. I also introduced new company branding and Google's Material Design.
View my InVision App Prototype or Case Study QVC – iPad App login concept – I contributed: UX, visual, & motion design. Good UX design is in the details.
1. Keyboard’s up by default. One less tap needed.
2. Keep continual context with inline input field titles that are visible even after the user enters their credentials.
3. Show the password by default with the option to “hide”. Easier to catch typos. Move your screen to avoid curious eyes.
4. Use the best keyboard. This keyboard’s “return” key jumps to the next input field. Keep the user’s fingers on the keyboard.
5. Avoid using similar link titles like “Sign Up” & “Sign In” together.
6. Notification doesn’t demand words. The fun “shake” animation lets you know there’s a problem with the entry.Climate Corp – Sustainability Planning with Nitrogen Advisor – Principal Product Designer of a web app that helps farmers optimize and reduce spread of nitrogen fertilizer. I have extended case study I'm happy to show in a virtual meeting. Or you can: View 2-minute Video Case Study QVC – This email campaign was part of a series targeting recent Keurig Coffee Brewer shoppers. Features Rachael Ray & Emeril Lagasse. I contributed: Visual concept, design, & photo-retouching
Climate Corp - Mobile app onboarding flow to connect a bluetooth data sync device to a farmer's tractor. – I created the vector + motion graphics. View 20-second Video example QVC – I was part of a team that got to design our new Apple TV app. We launched it the same day as the Apple TV 4.QVC needed this email campaign turned-around on a tight deadline. They had no idea what they wanted other then to promote an important app release before the launch of iOS8. No time for photography? No problem. I composited the image using stock photos and got this out just in time.QVC – Kitchen Electrics Email Campaign – I contributed: Visual concept, in-studio photo art direction, design, & photo-retouching.QVC – I wondered what's the fastest way to buy from QVC's iPhone app if I already knew exactly what I wanted?
Customers watching QVC and know the item number they want can type "Buy + item number" in the search box and purchase straight through an alert. Just a concept for now...QVC – Celebrate Spring Email Campaign – Designers at QVC typically create email campaigns in Photoshop. All text appears in-art to optimize typography. In 2013, we ran a series of A/B tests against smartphone-optimized emails with all body copy in HTML. I designed both versions of this campaign. Mobile won this test, receiving both higher click-throughs and dollars per email.I created and ran Philadelphia-based radio station Y100Rocks.com‘s discussion forum when I was 17 years old. This project kickstarted my passion for design. My contribution included community management, site maintenance, and adoption of HTML/CSS and visuals from the flagship site. I got my 15-minutes of fame when Rolling Stone Magazine interviewed me for a story about the station. I love thinking about social products and have since built many wacky communities.QVC.com - E-commerce responsive redesign with new company look & feel. I conducted a site audit and needs analysis to build a modular-based responsive website using Bootstrap. I worked with two other designers to create hi-fidelity mockups for each page of QVC.com. I also created implementation guidelines for QVC's new logo and brand colors. I collaborated with web engineers throughout implementation.
